Marketing Degree in Racine, WI — Salary & ROI 2026
Marketing degree analysis for Racine, WI. COL-adjusted salary data, local tuition costs, ROI calculator, and job market outlook.
Starting Salary
$47K
COL-adjusted
Mid-Career
$73K
COL-adjusted
ROI Payback
5.4 yrs
in Racine
Cost of Living
85.8
index (100 = avg)
Marketing in Racine, WI Overview
While Racine has a smaller college scene with 4 institutions, Marketing students benefit from lower tuition costs. Room and board averages $12,562/year, and the car-friendly layout shapes the student experience. Marketing enrollment is stable nationwide, with steady demand for graduates skilled in Digital Marketing and Market Research. The adjusted starting salary in Racine is approximately $47,190, growing to $72,930 by mid-career.
Category
Business
Local Colleges
4
Public Tuition
$10,600/yr
Private Tuition
$34,000/yr
Room & Board
$12,562/yr
Avg Fin. Aid
$8,051/yr
Unemployment
2.1%
Graduation Rate
72%
Marketing Salary in Racine (COL-Adjusted)
Salaries adjusted for Racine's cost of living index of 85.8 (national average = 100).
Note: National average Marketing salary: $55,000 starting, $85,000 mid-career, $110,000 senior level.Racine adjustment factor: 0.86x based on the local cost of living index.
Marketing ROI Calculator for Racine
Estimate your return on investment for a Marketing degree using local Racine tuition and cost of living data.
Public avg: $10,600 | Private avg: $34,000
Racine avg aid: $8,051/yr
Federal avg: 6.5% | Private: 4-14%
Total Education Cost
$92,648
tuition + room & board - aid
Annual Earnings Premium
$17,160
vs HS diploma in Racine
ROI Payback Period
5.4 years
to break even
Lifetime Return in Racine
$422,152
Lifetime earnings premium ($514,800) minus total education cost ($92,648)
Student Loan Payoff for Marketing in Racine
Standard Plan (10 years)
Aggressive Plan (5 years)
Colleges in Racine for Marketing
Racine State University
public
$11,121/yr
$44,484 total
Community Colleges (2-Year Transfer)
Racine Community College
$5,143/yr
Top Employers for Marketing in Racine
Racine offers opportunities in Financial services, Consulting firms, Fortune 500 companies for Marketing graduates. National top employers in this field include:
Key Racine Hiring Sectors for Business
Financial services
Consulting firms
Fortune 500 companies
Startups
Marketing agencies
Common Marketing Job Titles
Marketing in Nearby Wisconsin Cities
Milwaukee, WI
$52K starting · COL 94
33 colleges
Madison, WI
$49K starting · COL 89
11 colleges
Green Bay, WI
$47K starting · COL 86
6 colleges
Kenosha, WI
$58K starting · COL 106
8 colleges
Appleton, WI
$43K starting · COL 79
6 colleges
Waukesha, WI
$50K starting · COL 90.5
3 colleges
Eau Claire, WI
$47K starting · COL 86
2 colleges
Oshkosh, WI
$59K starting · COL 107
3 colleges
Other Business Majors in Racine
Business Analytics
$67K starting · 2 yr ROI
Finance
$60K starting · 3.5 yr ROI
Economics
$56K starting · 4 yr ROI
Information Systems
$43K starting · 3.3 yr ROI
Supply Chain Management
$43K starting · 3.5 yr ROI
Operations Management
$43K starting · 3.8 yr ROI
Accounting
$53K starting · 3.8 yr ROI
Real Estate
$43K starting · 4 yr ROI
Marketing Degree in Racine — FAQ
Data Sources: Salary data from BLS Occupational Outlook Handbook. Cost of living from BLS Regional Data. College data from NCES/IPEDS. Updated March 2026.
Explore More
Compare Marketing ROI in other cities, or explore other majors in Racine.