Marketing Degree in Akron, OH — Salary & ROI 2026
Marketing degree analysis for Akron, OH. COL-adjusted salary data, local tuition costs, ROI calculator, and job market outlook.
Starting Salary
$58K
COL-adjusted
Mid-Career
$89K
COL-adjusted
ROI Payback
3.8 yrs
in Akron
Cost of Living
105
index (100 = avg)
Marketing in Akron, OH Overview
While Akron has a smaller college scene with 5 institutions, Marketing students benefit from lower tuition costs. Room and board averages $8,745/year, and the car-friendly layout shapes the student experience. Marketing enrollment is stable nationwide, with steady demand for graduates skilled in Digital Marketing and Market Research. The adjusted starting salary in Akron is approximately $57,750, growing to $89,250 by mid-career.
Category
Business
Local Colleges
5
Public Tuition
$11,330/yr
Private Tuition
$45,325/yr
Room & Board
$8,745/yr
Avg Fin. Aid
$8,336/yr
Unemployment
3.3%
Graduation Rate
72%
Marketing Salary in Akron (COL-Adjusted)
Salaries adjusted for Akron's cost of living index of 105 (national average = 100).
Note: National average Marketing salary: $55,000 starting, $85,000 mid-career, $110,000 senior level.Akron adjustment factor: 1.05x based on the local cost of living index.
Marketing ROI Calculator for Akron
Estimate your return on investment for a Marketing degree using local Akron tuition and cost of living data.
Public avg: $11,330 | Private avg: $45,325
Akron avg aid: $8,336/yr
Federal avg: 6.5% | Private: 4-14%
Total Education Cost
$80,300
tuition + room & board - aid
Annual Earnings Premium
$21,000
vs HS diploma in Akron
ROI Payback Period
3.8 years
to break even
Lifetime Return in Akron
$549,700
Lifetime earnings premium ($630,000) minus total education cost ($80,300)
Student Loan Payoff for Marketing in Akron
Standard Plan (10 years)
Aggressive Plan (5 years)
Colleges in Akron for Marketing
University of Akron
public
$11,330/yr
$45,320 total
Community Colleges (2-Year Transfer)
Stark State College
$4,344/yr
Top Employers for Marketing in Akron
Akron offers opportunities in Financial services, Consulting firms, Fortune 500 companies for Marketing graduates. National top employers in this field include:
Key Akron Hiring Sectors for Business
Financial services
Consulting firms
Fortune 500 companies
Startups
Marketing agencies
Common Marketing Job Titles
Marketing in Nearby Ohio Cities
Columbus, OH
$57K starting · COL 103
31 colleges
Cleveland, OH
$53K starting · COL 96
20 colleges
Cincinnati, OH
$56K starting · COL 102
28 colleges
Toledo, OH
$59K starting · COL 108
16 colleges
Dayton, OH
$57K starting · COL 104
9 colleges
Parma, OH
$50K starting · COL 90
4 colleges
Canton, OH
$46K starting · COL 84
4 colleges
Lorain, OH
$47K starting · COL 85.2
3 colleges
Other Business Majors in Akron
Business Analytics
$82K starting · 2 yr ROI
Finance
$74K starting · 3.5 yr ROI
Economics
$68K starting · 4 yr ROI
Information Systems
$53K starting · 3.3 yr ROI
Supply Chain Management
$53K starting · 3.5 yr ROI
Operations Management
$53K starting · 3.8 yr ROI
Accounting
$65K starting · 3.8 yr ROI
Real Estate
$53K starting · 4 yr ROI
Marketing Degree in Akron — FAQ
Data Sources: Salary data from BLS Occupational Outlook Handbook. Cost of living from BLS Regional Data. College data from NCES/IPEDS. Updated March 2026.
Explore More
Compare Marketing ROI in other cities, or explore other majors in Akron.